Hi, I’m Rachel!

I was born and raised right here in CA - and I’ve always been obsessed with the way clothes change how we think & feel about ourselves!

Back in 2006, I earned my degree in Cultural Ethnography from UCLA. And after school, I continued to learn about real-world, high-stakes style as a Designer Stylist for Nordstrom in West LA.

In 2011, I founded Subliminal Style as a way to help busy people create truly effortless outfits every day!